Whoopie! The latest bakery craze hits.


Is it a pie? Is it a cake? Is it a cookie? Opinion is divided on how exactly you define the latest craze sweeping across the US and which has now come to Harrods in London. Are they set to become as ubiquitous as the cup-cakes made famous by the Magnolia Bakery in Manhattan, as a result of the bakery’s exposure on Sex and the City?

The whoopie pie is in fact not a pie at all, but some kind of cake-sandwhich or sandwich cake, depending on which way you look at it. They are dozens of variations on the “pie”, but the most popular appears to be two chocolate rounds of cake sandwiched together by a buttercream filling. It looks pretty much like an over-sized oreo cookie.

The Harrods Whoopie Menu

And what of the name, which reminds me of those joke whoopie cushions if I’m honest. Well, food historians believe whoopie pies originated in Pennsylvania, where they were baked by Amish women and put in farmers’ lunchboxes. Tired from a morning’s work, the farmers purportedly would shout “Whoopie!” if they discovered one of the desserts in their lunch pails.

I am visiting the Southern States next month and will be sure to taste one if I come across them. Meanwhile, does anyone know if they have made their way across the pond to Ireland yet?


4 responses »

  1. Whoopie pies are awesome! I make them for almost every potluck that we have here. Everyone loves them. I grew up not far from Amish country and was fortunate to have my first one at an Amish restaurant. I’ve been hooked every since. At the holidays, I make a pumpkin whoopie pie that everyone really likes. I’ve tried a ton of different recipes but my most favorite one uses a cake mix. It’s really good.

    You don’t see them too often in the South here (mostly Pennsylvania, NY, Maine, Ohio, Michigan, Indiana areas).

    • Thanks so much Edie for enlightening us on whoopie pies – can’t wait to try one now when I go to the US next month 🙂

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